The latest runway fashion for the 2014 season has arrived
Splendid fall cashmere sweaters can be found at Fashion Island. (Photography / Elizabeth Ortiz)
It’s all about Style Week in Orange County Sept 12-20 and at Fashion Island, there was plenty of fashion-forward-fall-style to look at on the runway during the first weekend of the show.
The second weekend will be at the Irvine Spectrum and Tustin Market Place. Information can be found online at styleweekoc.com
“Every store participating had an in store event and people were surrounding the denim bar in American Rag,”said Devon Garcia, Key Holder at American Rag.
“Jump suits are a big item, an easy and simple look for the fall,”said Claire Kimberly, 24, psychology, Splendid sales.
“Black Karita Boots are our biggest seller this fall season at the Vince Camuto Store retailing at $198,” said Megan Griffin,25, Sales Lead. “We are known for our boots for there comfort and look and the new Kyler collection is retailed at $695.”
“We had a candy station and gift with purchase Friday,Sept.12 at Fashion Island inviting people to view soft cashmere pullover Sweaters,” said Alice Lee, Store Manager at Splendid.
“The Nadeen Poncho is part of our outer wear, that people went crazy over during the fashion show and currently selling fast at $268,” said Christina Reese Ast. Manager at Ella Moss.
This event is different from Fashion Week although scheduled very close together because it reaches out to store customers rather than store buyers.